Etude House Princess Happy Ending Moisture Vivid Lipstick ♥ Belle (Purple Rose) Review + Swatches

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

A month ago Etude House launched a new collection name "Princess Happy Ending" inspired by four beautiful Disney Princesses: Snow White, Cinderella, Belle and Jasmine. This collection was launched with a selection of beauty products including two lipsticks, two blushes, mascara, BB cream and a few sets of nail polishes.

Are you wondering why I haven't done an Etude House Princess Happy Ending collection haul yet? That is because I didn't get all the products from this collection, I was actually disappointed with the packaging and I feel that Etude House is lacking with their designs. Every collection Etude House has launched in the past are kawaii, but a few recent ones are boring and I feel that these designs didn't really match the theme.

So I only purchased two items, one Rose Cheek Blusher and one Moisture Vivid Lipstick.

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

Etude House Princess Happy Ending Moisture Vivid Lipstick is described as a moisturizing and nourishing lipstick with a brand new vivid texture. Available in two colors, I have purchased Purple Rose.

♥ PACKAGING
Purple Rose comes packaged in white and baby pink lipstick tube with gold swirl printed on the cap. I get that this is suppose to be princess-y theme and the design is suppose to be cute and girly, which it is pretty cute; but in my opinion it doesn't match Belle's character nor does the baby pink cap go well with the purple lipstick. If someone mention "Princess Belle" to me, *yellow*, *brown*, *roses* would have automatically pop into my head.

I love the gold swirl and the overall designs, but I just don't think it goes well with the Princess Belle theme that's all; Etude House gave me the feeling of un-finish business, as if the person who designed this has ran out of time to complete this task and they're just like f*** it I'll leave it at that...

♥ TEXTURE
High-glossy-effect ✓, soft fitting texture ✓, moisturize lips ✓.

♥ PIGMENTATION
Purple Rose is super pigmented, there's no way you can wear it sheer with this lipstick and it stains after you remove the lipstick.

♥ LONGEVITY
The longest I have worn this lipstick is at approximately five hours and during the five hours of wearing time, Purple Rose does transfer to cups while drinking, good thing the lipstick doesn't move around and/or smear around my lips, especially when it's so glossy. The lipstick stays on for five hours, but the shine disappeared after two hours and after I have taken my makeup off, it leaves a pinkish purple stain.

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

♥ OVERALL 
This is a really beautiful lipstick, each application went smoothly and it is very moisturizing during each wearing time. The lipstick has a light floral scent, which it's not obvious but it's also not plain and boring. Purple Rose is very pigmented and it delivers a nice glossy look. I reckon this would be a perfect lipstick for those seeking more darker shades lipsticks.

Purple Rose reminds me of MAC Heroine, but it's more pink than purple.

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

Etude House Princess Happy Ending Moisture Vivid Lipstick: Belle (Purple Rose)

♥ WHERE TO BUY?: eBay seller f2plus1
♥ HOW MUCH?: Purple Rose - USD $11.87 / Apple Red - USD $94.99 (still pretty convince f2plus1 may have add a wrong pricing for Apple Red).
♥ DO I RECOMMEND IT?: 
Yes! If you love darker shades, vivid lipstick and you want something that is very moisturizing.

------------------------

Did you purchase anything from the Etude House Princess Happy Ending collection?